Staud, Thomas A
Managerial introduction to marketing/ Thomas A Staud
Prentice-Hall, 1970
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Havaldar, Krishna K.
Industrial Marketing: text and cases
Tata McGraw-Hill, 2005
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Hansen, Harry L.
Marketing text, techniques, and cases
Richard D. Irwin, 1968
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Hansen, Harry L.
Marketing, text, cases and readings
Richard D. Irwin, 1964
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Hansen, Harry L.
Marketing: a text, cases and readings
Richard D. Irwin, 1956
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