Aitchison, Jim
Cutting edge advertising : how to create the world's best print for brands in the 21st century
Prentice-Hall, 1999
 Buku Teks
Aitchison, Jim
Cutting edge advertising : how to create the world's best print for brands in the 21st century
Prentice-Hall, 1999
 Buku Teks
Stansfield, Richard H.
The Dartnell advertising manager`s handbook
The Dartnell Corporation, 1985
 Buku Teks
Hahn, Fred E., 1925-
Do-it-yourself advertising & promotion = beriklan dan berpromosi sendiri
Grasindo , 1999
 Buku Teks
Bly, Robert W
Advertising managers handbooks
Prentince Hall, 1993
 Buku Teks