Mowen, John C.
Consumer Behavior/ John C Mowen
Macmillan, 1999
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Mowen, John C.
Consumer behavior / John C. Mowen, Michael Minor
Prentice-Hall, 1998
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Schiffman, Leon G.
Consumer behavior
Pearson Education, Inc., 2007
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Hanna, Nessim
Consumer behavior : an applied approach
Prentice-Hall, 2001
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Huddleston, Patricia
Consumer behavior : women and shopping
Business Expert Press, 2011
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