McCarthy, E. Jerome, editor
Basic marketing : a managerial approach / E. Jerome Mccarthy, William D. Perreault
Richard D. Irwin, 1990
 Buku Teks
McCarthy, E Jerome
Application in basic marketing / E. Jerome McCarthy, William D. Perreault
Irwin, 1994
 Buku Teks
McCarthy, E. Jerome
Basic marketing : a managerial approach / E. Jerome McCarthy
Irwin , 1978
 Buku Teks
McCarthy, E. Jerome
Basic marketing/ E. Jerome McCharty : William D Perreault Jr
Richard D. Irwin, 1998
 Buku Teks
McCarthy, E. Jerome
Basic marketing : a managerial approach / E. Jerome McCarthy
Irwin , 1975
 Buku Teks