Peter, J. Paul
Consumer behavior and marketing strategy
McGraw-Hill, 1999
Buku Teks
Peter, J. Paul
Consumer behavior and marketing strategy
Mc Graw-Hill, 2001
Buku Teks
Hawkins, Del I.
Consumer behavior: building marketing strategy
McGraw-Hill, 2004
Buku Teks
Hawkins, Del I.
Consumer behavior : building marketing strategy
Buku Teks
Hawkins, Del I.
Consumer behavior : building marketing strategy
McGraw-Hill, Irwin, 2001
Buku Teks