Arivia Tri Dara Yuliestiana, examiner
Analisis pengaruh experiential marketing terhadap kepuasan konsumen (studi pada THE GOODS CAFE) = The effect of experiential marketing on customer satisfaction (study in THE GOODS CAFE)
Fakultas Ilmu Administrasi Universitas Indonesia, 2014
 UI - Skripsi Membership
Geraldin Christina
Pengaruh experiential marketing dan persepsi kemudahan penggunaan terhadap kepuasan dan niat beli konsumen dalam konsep value co-creation pada website gravira = The effect of experiential marketing and perceived ease of use towards customer satisfaction and purchase intention in the concept of value co-creation on gravira website / Geraldin Christina
2014
 UI - Skripsi Membership
Resky Oktavia
Pengaruh Customer Engagement terhadap Behavioral Intention Konsumen pada Staycation dalam Perspektif Experiential Marketing dengan Dimoderatori Health Risk dan Financial Risk = The Influence of Customer Engagement in Customers’s Behavioral Intention on Staycation: The Experiential Marketing Perspective Moderated by Health Risk And Financial Risk.
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2021
 UI - Tesis Membership
Kartika Ramadhany
Pengaruh Experiential Marketing Terhadap Loyalitas Konsumen (Studi pada Taman Sari Royal Heritage Spa Bintaro, Rumah Cantik Citra, dan Bale Bale Spa)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2009
 UI - Skripsi Open
Rusyda Purnayanti
Analisis perilaku konsumen kredit konsumsi pada bank X
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2006
 UI - Tesis Membership