Simatupang, Batara M.
Customer relationship management (CRM) & customer intelligence pada industri perbankan
Manajemen Usahawan Indonesia, 2003
 Artikel Jurnal
Rachima Fatkhawati
Perancangan Sistem Informasi E-Business Berbasis Customer Relationship Management (Studi Kasus : Hijab by Aida) = E-Business Information System Design Based on Customer Relationship Management (Case Study: Hijab by Aida)
Fakultas Teknik Universitas Indonesia, 2023
 UI - Skripsi Membership
Fitria
Analisa strategi customer relationship management dan usulan rancangan CRM scorecard. (Studi kasus: PT. Anugerah Pharmindo Lestari)
Fakultas Teknik Universitas Indonesia, 2003
 UI - Skripsi Membership
Harvard business review on customer relationship management
Harvard Business School Publication, 2001
 Buku Teks
Dyche`, Jill
The CRM handbook : a business guide to customer relationship management
Addison-Wesley, 2002
 Buku Referensi