Wirawan Herdyanto
Pengaruh perceived service quality emotional satisfaction dan image terhadap repeat visit dan recommendation pada first time visitor di Museum Nasional = Measuring effects of perceived service quality emotional satisfaction and image towards patron?s repeat visit and recommendation towards first time visitors at the National Museum
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Tesis Membership
Natasha Adindawati
Pengaruh product placement melalui media film terhadap brand image sebuah produk atau jasa (studi kasus pada film ada apa dengan cinta 2) = The influence of product placement using film as a media on brand image of a product or service (case study of ada apa dengan cinta 2 the movie)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016
 UI - Makalah dan Kertas Kerja
Jessica Rakyan Inaya Karina
Pengaruh penempatan produk brand mobil pada film garapan Marvel Cinematic Universe terhadap brand awareness (studi pada penempatan produk brand mobil audi dalam film Captain America : Civil War) = Impact of product placement on automotive brand product in the film produced by Marvel Cinematic Universe and its effect on brand awareness (a study on product placement audi brand in the movie Captain America : Civil War)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016
 UI - Makalah dan Kertas Kerja
Pengaruh limited capacity model of attention dalam product placement terhadap memori = Effect of limited capacity model of attention in product placement towards memory
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016
 UI - Makalah dan Kertas Kerja
Luhur Adiprasetyo Sarodja Hadiningrat
The effect of social media marketing activities on brand equity: case study of Go-jek = Pengaruh social media marketing activities terhadap brand equity: studi kasus Go-jek
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
 UI - Skripsi (Membership)