Wirawan Herdyanto
Pengaruh perceived service quality emotional satisfaction dan image terhadap repeat visit dan recommendation pada first time visitor di Museum Nasional = Measuring effects of perceived service quality emotional satisfaction and image towards patron?s repeat visit and recommendation towards first time visitors at the National Museum
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Tesis Membership
Luhur Adiprasetyo Sarodja Hadiningrat
The effect of social media marketing activities on brand equity: case study of Go-jek = Pengaruh social media marketing activities terhadap brand equity: studi kasus Go-jek
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
 UI - Skripsi Membership
Abdul Haris Utiarahman
Pengaruh product placement penempatan produk torabika creamy latte pada program televisi ini talkshow terhadap minat beli konsumen studi pada mahasiswa fisip ui = Effect of product placement on a television program s ini talkshow on consumer buying interest studies in fisip ui student
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2015
 UI - Skripsi Membership
Ode Pramoedya
Pengaruh product placement (penempatan produk) Samsung Galaxy S III pada drama korea Big (2012) terhadap minat beli konsumen = The influence of product placement samsung galaxy S III in big 2012 korean drama toward purchase intention
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2013
 UI - Skripsi Membership
Irma Fitriyani
Analisis pengaruh brand placement acceptance dan brand recall terhadap preference intention to purchase dan loyalty (studi kasus : film cinta brontosaurus) = Analysis of effect of brand placement acceptance and brand recall on preference intention to purchase and loyalty (case study cinta brontosaurus movies)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Tesis Membership