Analisis pengaruh brand partnership dalam luxury brand terhadap purchase intention konsumen: studi kasus: Kenzo x H&M = The influence analysis of brand partnership in luxury brand toward consumer's purchase intention: case study: Kenzo x H&M

Analisis faktor-faktor yang memengaruhi sikap dan perilaku konsumen generasi Y terhadap penggunaan luxury cosmetic brands = Analysis of factors influencing attitude and usage behavior of generation Y female consumers towards luxury cosmetic brands

The effect of consumer emotional brand attachment with Kopi Kenangan's Brand Towards Consumer-Based Brand Equity = Dampak emotional brand attachment konsumen dengan Kopi Kenangan terhadap Consumer-Based Brand Equity

Pengaruh halal brand personality terhadap repurchase intention pada merek kosmetik Wardah = The influence of halal brand personality towards repurchase intention on Wardah brand cosmetics

Analisis pengaruh brand equity terhadap purchase intention pada produk private label: studi kasus private label Carrefour = The influence of brand equity towards purchase intention on private label products: study case Carrefour private label products