Felisia Gunawan
Pengaruh experiential marketing, service quality terhadap customer satisfaction dan customer loyalty (studi kasus : Mujigae Resto Kelapa Gading) = The effects of experiential marketing service quality toward customer satisfaction and customer loyalty (case study : Mujigae Resto Kelapa Gading)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015
 UI - Tesis Membership
Arivia Tri Dara Yuliestiana, examiner
Analisis pengaruh experiential marketing terhadap kepuasan konsumen (studi pada THE GOODS CAFE) = The effect of experiential marketing on customer satisfaction (study in THE GOODS CAFE)
Fakultas Ilmu Administrasi Universitas Indonesia, 2014
 UI - Skripsi Membership
Naomi S
Pengaruh experiential marketing terhadap loyalitas pelanggan melalui kepuasan pelanggan pada Restaurant Namaaz Dining = The influence of experiential marketing on customer loyalty through customer satisfaction at Restaurant Namaaz Dining.
Fakultas Ilmu Administrasi Universitas Indonesia, 2020
 UI - Skripsi Membership
Muhammad Fatih Rahmaditio
Analisis pengaruh e-Customer Relationship Management terhadap e-Loyalty melalui e-Satisfaction sebagai variabel perantara pada maskapai penerbangan low cost carrier : studi pada pelanggan maskapai AirAsia = The influence of e-Customer Relationship Management towards e-Loyalty through e-Satisfaction as mediating variable on low cost airlines : study on AirAsia's customers
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2013
 UI - Skripsi Membership
Saragih, Maudy Bunga Rosmita
Hubungan Pemasaran Media Sosial dan Kepercayaan Merek Terhadap Loyalitas Pelanggan dengan Mediasi Kepuasan Pelanggan (Studi Pada Instagram @tokopedia) = The Relationship Between Social Media Marketing and Brand Trust Towards Customer Loyalty Mediated by Customer Satisfaction (Study of @tokopedia on Instagram)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2023
 UI - Tesis Membership