Sinaga, Paramita
Analisis pengaruh monetary dan non-monetary sales promotion terhadap brand awareness, perceived quality, dan brand loyalty perusahaan ritel : studi kasus PT. Carrefour Indonesia = The analysis of influence of monetary and non-monetary sales promotion toward brand awareness, perceived quality, and brand loyalty in retail : case study PT. Carrefour Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Tesis Membership
Adrianus Kurniadi Santoso
Analisis tingkat kepentingan atribut Low Medium MPV dalam pemilihan mobil keluarga = Analysis of importance level of Low Medium MPV's attributs during in defining family car / Adrianus Kurniadi Santoso
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Tesis Membership
Handyanto Widjojo
Platform Ko-Kreasi Nilai bagi Inovasi Pemasaran dalam Komunitas Usaha Kecil Menengah = A Platform of Value Co-Creation for Marketing Innovation in The Small-Medium Enterprise Community
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
 UI - Disertasi Membership
Bayu Auguste Bartholdi
Analisis dampak pemasaran relasional terhadap loyalitas pelanggan dalam perspektif nasabah: studi kasus Bank Mandiri Cabang Bintaro Jaya = Analysis the impact of relationship marketing on customer loyalty in customer perspective: case study Bank Mandiri Bintaro Jaya branch
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2012
 UI - Skripsi Open
Nadia Nur Fadilla
Strategi promosi tongkat pentungan pada UMKM PT. Anugrah Bersama Sejahtera = Promotional strategy of security stick at micro small medium enterprise in PT. Anugrah Bersama Sejahtera
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
 UI - Tesis Membership