Customer churn prediction menggunakan big data analytics : pendekatan untuk mengelola customer retention dengan mempelajari customer churn = Customer churn prediction using big data analytics managing customer retention with customer churn analysis

Analisis Pengaruh CRM, Service Quality, dan Customer Satisfaction terhadap Customer Loyalty dan Willingness to Recommend: Studi Perbandingan pada Bank Syariah dan Bank Konvensional di Indonesia = Analysis of the Effect of CRM, Service Quality, and Customer Satisfaction on Customer Loyalty and Willingness to Recommend: A Comparative Study of Islamic Banks and Conventional Banks in Indonesia

Pengaruh electronic customer relationship management (e-CRM) terhadap e-loyalty melalui e-satisfaction: studi pada website Garuda Indonesia = The effect of electronic customer relationship management (e-CRM) toward e-loyalty through e-satisfaction: study on website of Garuda Indonesia

The complete idiot?s guide to winning customer loyalty = panduan lengkap untuk meraih kesetiaan pelanggan / by Murray Raphel, Neil Raphel, and Janis S. Raye.

Pengaruh nilai hedonic dan utilitarian terhadap customer delight dalam penerapan metode self-service: studi kasus: Ikea Indonesia = Self-service implementation the effect of hedonic and utilitarian value on customer delight: case study: Ikea Indonesia