Exploring advertising / edited by Otto Kleppner, Irving Settel
Prentice-Hall, 1970
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Russell, J. Thomas
Kleppners advertising procedure
Prentice-Hall, 1999
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Hotchkiss, George Burton
Advertising
Alexander Hamilton Institute , 1961
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White, Roderick (edit)
Advertising
McGraww-Hill Book Co., 2000
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White, Roderick (edit)
Advertising
McGraww-Hill , 2000
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