Weijermars, Ruud
Building corporate IQ : moving the energy business from smart to genius : executive guide to preventing costly crises
Springer-Verlag, 2011
 eBooks
Firessa Yusti Pradhana
Analisis Pengaruh Corporate Brand Image terhadap Customer Commitment dan Customer Loyalty (Studi Kasus : Apple) = The Impact of Corporate Brand Image on Customer commitment and Customer Loyalty (Study Case: Apple)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Skripsi (Membership)
Firda Ulya Syahadat
Perencanaan Program Corporate Communication dalam Meningkatkan Brand Awareness ASTRA Infra Port - Eastkal = Corporate Communication Program Planning to Increase Brand Awareness of ASTRA Infra Port - Eastkal
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2022
 UI - Tugas Akhir
Ansoff, H. Igor
Corporate strategy : an analytic approach to business policy for growth and expansion
Penguin Books, 1975
 Buku Teks
Wardah Sholihatul Imamah
Pengaruh corporate brand image, customer perceived value, dan customer satisfaction terhadap customer loyalty: studi kasus Martha Tilaar = Impact of corporate brand image customer perceived value and customer satisfaction on customer loyalty: case study Martha Tilaar
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
 UI - Skripsi (Membership)