Pengaruh pesan iklan dan media iklan terhadap kesadaran merek (studi eksplanatif pada iklan "regus serviced office" versi tabloid seputar UKM terhadap kesadaran merek di kalangan pengusaha lokal) = Effect of media advertising message advertising against brand awareness (eksplanatif study on advertisement "regus serviced office" tabloid version regarding SMEs against brand awareness among local entrepreneurs)

The effect of traditional advertising and social media communication on consumer based brand equity and purchase intention. Case study of FMCG cosmetics industry in Indonesia (Maybelline, Revlon, Wardah) = Pengaruh iklan tradisional dan media sosial terhadap consumer based brand equity dan purchase intention. Kasus: industri kosmetik FMCG di Indonesia (Maybelline, Revlon, Wardah)

Pengaruh Perceived Social Media Marketing Activities Terhadap Consumer-Based Brand Equity: Brand Experience Sebagai Mediasi Dan Religiosity Sebagai Moderasi (Studi Kasus Wardah) = The Effect of Perceived Social Media Marketing Activities on Consumer-Based Brand Equity: Brand Experience as a Mediation Variabel and Religiosity as a Moderating Variabel(Wardah Case Study)

Pengaruh Social Media Marketing terhadap Brand Awareness dan Brand Image (studi pada HuntStreet.com) = The Effect of Social Media Marketing to Brand Awareness and Brand Image (case study on HuntStreet.com)

Preferensi beriklan di media online (Survey terhadap pengiklan di detikcom pada tahun 2008)