Daniel Yudhistyra Agustinus
Analisa preferensi konsumen untuk pengembangan iklan televisi produk baru dengan metode analisa konjoin dan studi kasus pasta gigi remaja = Consumer preference analysis for the development of new product television advertisement using conjoint analysis method and teenager tooth paste case study
Fakultas Teknik Universitas Indonesia, 2012
 UI - Skripsi Open
Yohana Retno Triyantoro
Analisis sikap konsumen atas pembelian melalui toko online dan pengauhnya terhadap niat pembelian (studi kasus: pembelian peralatan/perlengkapan bayi dan batita) = Analysis of consumer attitude toward purchase by online shop and the influence of purchase intention (case study : purchasing infont's and baby's under 3 year necessaries/equipment)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2012
 UI - Skripsi Open
Deisya Rasikania
Pengaruh sikap konsumen wanita terhadap niat pencarian informasi dan niat pembelian di website toko pakaian online = The Influence of women consumer attitude toward searching intention and purchase intention on clothing online shopping website
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi Membership
Online consumer psychology: understanding and influencing consumer behavior in the virtual world
Lawrence Erbaum associates, publisher, 2005
 Buku Teks
Sonya Corry
Analisis pengaruh model kognitif kepercayaan terhadap kepercayaan dalam e-commerce dan niat menggunakan e-commerce : studi kasus: BCA Klikpay = The effect of cognitive model of trust to trust in e-commerce and intention to use e-commerce : case of studies: BCA Klikpay
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi Membership