Candra Prasetio
Pengaruh citra merek terhadap loyalitas pelanggan : studi pada Apple iPhone = The effect of brand image on customer loyalty : study on Apple iPhone
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2012
 UI - Skripsi (Open)
Fawaz Imam Subkhi
Pengaruh rebranding terhadap loyalitas pelanggan melalui kepuasan pelanggan (Studi pada konsumen gojek di Jabodetabek) = The Effects of rebranding towards customer loyalty through customer satisfaction (Study Case on Gojek’s Consumers in Jabodetabek)
Fakultas Ilmu Administrasi Universitas Indonesia, 2020
 UI - Skripsi (Membership)
Gratia Kristines Ekklesia Rotti
Analisis pengaruh Experiential Marketing terhadap Customer Satisfaction dan dampaknya terhadap loyalitas pelanggan : studi kasus Blitz Megaplex Grand Indonesia = Analyze the effect of experiential marketing toward customer satisfaction and its impact on customer loyalty : case study Blitz Megaplex Grand Indonesia
Program Pascasarjana Universitas Indonesia, 2012
 UI - Tesis (Open)
Naomi S
Pengaruh experiential marketing terhadap loyalitas pelanggan melalui kepuasan pelanggan pada Restaurant Namaaz Dining = The influence of experiential marketing on customer loyalty through customer satisfaction at Restaurant Namaaz Dining.
Fakultas Ilmu Administrasi Universitas Indonesia, 2020
 UI - Skripsi (Membership)
Arivia Tri Dara Yuliestiana, examiner
Analisis pengaruh experiential marketing terhadap kepuasan konsumen (studi pada THE GOODS CAFE) = The effect of experiential marketing on customer satisfaction (study in THE GOODS CAFE)
Fakultas Ilmu Administrasi Universitas Indonesia, 2014
 UI - Skripsi (Membership)