Marco Anthony
Analisis motif pendorong konsumen untuk menyebarkan electronic word of mouth di forum jual beli kaskus = Analyzing motives that drive consumer to spread electronic word of mouth in forum jual beli kaskus
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015
 UI - Skripsi Membership
Miranti Primadhani
Pengaruh electronic word of mouth (e-WOM) terhadap minat beli produk kosmetik Maybelline yang di mediasi oleh citra merek pada forum femaledaily.com di wilayah Jabodetabek = The effect of electronic word of mouth (e-WOM) on purchase intention of Maybelline cosmetic products which in mediation by brand image at femaledaily com forum in greater Jabodetabek region
Fakultas Ilmu Adminstrasi Universitas Indonesia, 2018
 UI - Skripsi Membership
Octaviantika Benazir Kumala
Pengaruh word of mouth terhadap minat beli konsumen pada Tune Hotels Kuta-Bali = The Effect of word of mouth toward consumen purchase intention at Tune Hotels Kuta-Bali
2012
 UI - Skripsi Open
Faya Rizti Khoiriyah
Pengaruh electronic word of mouth terhadap minat beli produk fashion pada toko online di Instagram = The influence of electronic word of mouth on purchase intention of fashion items in Instagram online shop
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Skripsi Membership
Nasution, Ahmad Razzaq Fadillah
Pengaruh Electronic Word of Mouth terhadap Minat Beli melalui Brand Image pada Secondary Market Industri NFT (Studi pada Marketplace OpenSea) = The Impact of Electronic-Word-of-Mouth Towards Purchase Intention Through Brand Image on NFT Industry's Secondary Market (Study on OpenSea Marketplace)
Fakultas Ilmu Administrasi Universitas Indonesia, 2022
 UI - Skripsi Membership