Ade Anggraeni
Pengaruh Kondisi Interior Terhadap Minat Beli Ulang Konsumen Black House Cafe = The Effect Of General Interior Toward Repurchase Intention: Study In Black House Cafe
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2013
 UI - Skripsi (Membership)
Samuel Pandhega
Analisis pengaruh persepsi konsumen pada merek jasa terhadap nilai dan loyalitas konsumen : studi kasus industri Low Cost Airlines Indonesia = The impact of customer perspective in service branding to customer value and loyalty : Low Cost Airlines Indonesia study case
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi (Membership)
Turnip, Theresia Yusefina
Intensi pembelian konsumen Indonesia terhadap brand Amerika dan brand lokal pada produk Apparel (Studi kasus: mahasiswa konsumen backpack brand Jansport dan Eiger) = Indonesian consumers purchase intention toward a United States and local brand in Apparel product (case study: student consumers backpack brand Jansport and Eiger)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi Membership
Stevanus Adhitia Budhi
Analisa perubahan logo perusahaan dalam preferensi merek konsumen (studi kasus atribut logo yang mempengaruhi preferensi merek konsumen) = The change of corporate logo in consumer brand preference analysis (logo attribute that affects the consumer brand preference case study)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2009
 UI - Tesis (Open)
Williams, Viska Carolus
Pengaruh Perceived Risks terhadap Purchase Intention jasa salon, studi kasus : pria metroseksual di Jakarta = The influence of Perceived Risks on Purchase Intention : study cases metrosexual men in Jakarta
2013
 UI - Skripsi (Membership)