Analisis pengaruh brand placement acceptance yang dimediasi oleh brand placement recall terhadap attitude towards brand; studi kasus film habibie dan ainun = The impact of brand placement acceptance with brand placement recall as a mediator toward attitude towards brand case' study habibie dan ainun the movie

Pengaruh karakteristik audience terhadap brand attitude dan purchase intention pada product placement dalam video musik = The impact of audience characteristics on brand attitude and purchase intention on product placement in music video

Misleading Brand Placement : Suatu Analisis terhadap Persepsi Sejarah Brand dan Jenis Brand Placement = Misleading Brand Placement : an Analysis on Brand Historical Perception and Types of Brand Placement

How brand equity and movieliking can override impact of misleading brand placement toward brand attitudes

Analisis hubungan antara audience characteristics dengan product Category/Brand Recall pada product placement dalam Film. studi kasus: product placement dalam Film Ayat-ayat Cinta.