Analisis Penggunaan Media Sosial oleh Merek untuk Membangun Consumer Engagement (Studi Kasus Pada Akun Media Sosial Netflix Indonesia) = Analysis of Brand Use of Social Media to Build Consumer Engagement (Case Study of Netflix Indonesia's Social Media Accounts)

Analisis pengaruh komunitas merek berbasis media sosial terhadap loyalitas merek studi kasus Air Asia = The impact of brand community based social media on brand loyalty analysis case study Air Asia

Analisis Pengaruh Interaktivitas Komunitas Merek Otomotif di Media Sosial terhadap Kesetiaan Pelanggan = Analysis of The Impact of Automotive Online Brand Community Interactivity on Social Media to The Brand Loyalty

Peran community engagement dan brand community types dalam membangun brand trust pada social media based brand community = The roles of community engagement and brand community types in building brand trust on social media based brand community

The Impact of website environment to online brand community users engagement = Dampak lingkungan situs web terhadap keterlibatan pengguna komunitas merek online