Hedin, Hans
The handbook of market intelligence : understand compete and grow in blobal markets
John Wiley & Sons, 2011
 Buku Teks SO
Indonesian capital market review
FEUI - Management Research Center (MRC), {s.a}
 Majalah, Jurnal, Buletin
Aaker, David A.
Strategic market management
John Wiley & Sons, 1984
 Buku Teks SO
The changin America market / editor of Fortun
N.Y. Honaver House , 1955
 Buku Teks SO
Fanggidae, Apriana H.J.
Strategi pemasaran pariwisata: segmentation, target market, positioning dan marketing mix
2006
 Artikel Jurnal