Lehmann, Donald R.
Market research and analysis
Richard D. Irwin, 1989
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Lehmann, Donald R.
Market research and analysis
Richard D. Irwin, 1979
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Market research in health and social care
Mike Luck, Rob Pocock, Mike Tricker, editor
Routledge, 2000
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Artificial market study as interdiciplinary research
 Artikel Jurnal
Preston, Lee E.
Research program in marketing: studies in a simulated market
IBER (Institute of Business and Economic Research), 1966
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