Stoner, James A.F. [Arthur Finch]
Manajemen; Jilid 2 = Management
Erlangga, 1986
 Buku Teks SO
Surachman Sumawihardja
Intisari manajemen pemasaran
Remaja Rosdakarya, 1991
 Buku Teks SO
Robbins, Stephen P.
Fundamentals of management: essential concepts and applications
Prentice-Hall, 1998
 Buku Teks SO
Stoner, James A.F. [Arthur Finch]
Manajemen = Management
Erlangga , 1990
 Buku Teks
Stoner, James A.F. [Arthur Finch]
Manajemen = Management
Intermedia, 1992
 Buku Teks SO