Analisis pengaruh social media marketing activities, advertising, dan sales promotion terhadap dimensi-dimensi brand equity studi kasus: Wardah = Analysis of the influence of social media marketing activities advertising and sales promotion towards the dimensions of brand equity: case study Wardah

Penguatan brand equity melalui branding sebagai dasar perluasan merek = Strenghten the brand equity through branding at the basis for brand extension

Analisis pengaruh tipe sales promotion dan user experience terhadap purchase intention aplikasi streaming musik = The influence of sale promotion types and user experience on purchase intention of streaming music application

Pengaruh E-service quality dan sales promotion terhadap perceived quality, attitude, dan purchase intention asuransi kendaraan digital = The effect of perceived quality and attitude of E-service quality and sales promotion toward purchase intention on digital car insurance

Peran sales promotion dalam menciptakan dan menjaga customer loyalty (studi kasus pada Go-Jek) = The role of sales promotion in creating and retaining customer loyalty (a case study on Go-Jek)