Adhi Kurniawan Poer Utomo
Pengaruh komunitas merek di media sosial terhadap penanda komunitas, penciptaan nilai, kepercayaan merek, dan loyalitas merek, studi kasus : Komunitas Merek BlackBerry Indonesia = The effects of social media based brand communities on brand community markers, value creation practices, brand trust, and brand loyalty, case study: BlackBerry Indonesia Brand Community
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi Membership
Destra Rahmayadi
Analisis pengaruh komunitas merek berbasis media sosial terhadap loyalitas merek studi kasus Air Asia = The impact of brand community based social media on brand loyalty analysis case study Air Asia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi Membership
Jerica Deasy Fitriani
Pengaruh Brand Community Berbasis Media Sosial di Akun Instagram PT MRT Jakarta @mrtjkt Terhadap Kepercayaan dan Loyalitas Merek PT MRT Jakarta (Studi Pemodelan Persamaan Struktural) = The Effects of Social Media-Based Brand Community on @mrtjkt Instagram Account on PT MRT Jakarta's Brand Trust and Brand Loyalty (Structural Equation Models Study)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2020
 UI - Tesis Membership
Arum Tias Astiningsih
Peran Brand Community Experience Terhadap Brand Trust dan Brand Loyalty pada Komunitas Merek Sepatu Lari di Media Sosial = The Role of Brand Community Experience in Brand Trust and Brand Loyalty among Running Shoe Brand Communities on Social Media.
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Tesis Membership
Suryo Hadi Wibowo
Analisis pengaruh komunitas merek pada media sosial terhadap customer relationship: studi kasus Honda Civic Indonesia = Brand community effects of social media analysis on customer relationship: case study Honda Civic Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi Membership