Marketing readings: an enrichment of concepts/ Terry T. Ball... (et al.)
Waveland Press, 1979
Buku Teks
Kerin, Roger A.
Strategic marketing problems
Prentice Hall international, 2001
Buku Teks
Smykey, Edward W.
Physical distribution management : logistics problems of the firm
Macmillan, 1961
Buku Teks
Evans, Joel R.
Marketing / Joel R. Evans, Barry Berman
Macmillan, 1985
Buku Teks
Greer, Thomas V.
Cases in marketing : orientation, analysis, and problems / Thomas V. Greer
Macmillan, 1975
Buku Teks