Lubis, Sudjaswin E.
Pengaruh peran pemasok, company culture dan new product development team dalam proses new product development: Studi industri otomotif di Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2006
 UI - Disertasi Membership
Vanya Cendana
Customer Involvement, Strategic Orientation, & Firm's Dynamic Capabilities In New Product Development Performance = Customer Involvement, Strategic Orientation, & Firm's Dynamic Capabilities In New Product Development Performance
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Tesis Membership
Product planning
edited by Edward A. Sptiz
Auerbach, 1970
 Buku Teks SO
Berg, Thomas L.
Product strategy and management
Rinehart and Winston, 1963
 Buku Teks SO
Rothberg, Robert R.
Corporate strategy and product innovation
Free Press, 1981
 Buku Teks SO