Pengaruh loyalitas akan merek induk, persepsi kesamaan antara merek induk dan merek ekstensi, dan keterlibatan konsumen akan kategori produk ekstensi, terhadap evaluasi dan intensitas pembelian ekstensi merek deodorant dari adidas = Effects of loyalty towards parent brand, similarity between parent brand and extended brand, and consumer involvement towards extended product category, towards attitude regarding brand extension of adidas deodorant and purchase intention towards brand extension of deodorant from adidas

Pengaruh citra merek terhadap loyalitas pengunjung tempat: studi pada dia.lo.gue = The influence of brand image on place visitor's loyalty: study on dia.lo.gue

Pengaruh brand image tupperware terhadap repurchase: studi pada konsumen wanita di Tupperware party = The influence of tupperware brand image on repurchase intention: study on women consumers in Tupperware party

Pengaruh Citra Merek Terhadap Minat Beli Konsumen Pada Produk Healtimie di Kota Depok = The Impact of Brand Image Toward Consumer Purchase Intention on Healtimie Instant Noodle In Depok City

Pengaruh Customer-Brand Relationship dan Brand Equity terhadap Brand Extension Acceptance, Studi Pada Konsumen Instagram Shop pada Masa Pandemi Covid-19 = The Effect of Customer Brand Relationship and Brand Equity Towards Brand Extension Acceptance: Study of Instagram Shop users during the Covid-19 Pandemic