The Role Of Technology Adoption Capability And Strategy Execution On Firm Performance: An Empirical Study In A Fast-Moving Consumer Goods Industry In Indonesia = Peran Kemampuan Mengadopsi Teknologi serta Eksekusi Strateji pada Kinerja Perusahaan: Studi Empiris pada Industri Fast-Moving Consumer Goods di Indonesia

The impact of consumer perceptions on perceived brand marketing communications towards the formation of brand authenticity for fast-moving consumer goods = Pengaruh persepsi konsumen pada brand marketing communications terhadap terbentuknya brand authenticity pada fast-moving consumer goods

Model estimasi permintaan produk fast moving consumer goods (FMCG) = Demand forecasting model of fast moving consumer goods

Pengembangan model dinamis ekuitas merek sebagai media evaluasi strategi branding 6P : studi kasus produk FMCG = System dynamic model of brand equity to evaluate 6P branding strategy : study case of Fast Moving Consumer Goods Product

Pengukuran Kinerja Ekonomi Sirkular pada Perusahaan Fast-Moving Consumer Goods di Indonesia Menggunakan Metode AHP ? TOPSIS = Measurement of Circular Economic Performance in Fast-Moving Consumer Goods Companies in Indonesia Using AHP – TOPSIS Method