Pengaruh psychological traits terhadap brand attitude dan purchase intention pada masstige brand dengan consumer knowledge sebagai faktor moderasi: Studi kasus Nike Sportswear pada Generasi Y = The effect of psychological traits towards brand attitude and purchase intention on masstige brand with consumer knowledge as moderating factor: Case study Nike Sportswear on Generation Y / Farisa Zataliny Nasution

Analisis pengaruh brand image terhadap overall satisfaction dan loyalty intention : studi kasus Blue Bird Group Indonesia = Analysis of the effect of brand image on overall satisfaction and loyalty intention : case study of Blue Bird Group Indonesia / Siti Indira Tiziomi

Analisis pengaruh culinary brand equity terhadap revisit intention dengan moderasi destination familiarity (Studi kasus : Kota Yogyakarta) = Understanding the impact of culinary brand equity on revisit intention with destination familiarity as moderating variable (Case study : Yogyakarta) / Hans Frederick

Pengaruh customer perceived value brand image dan switching costs terhadap intention to use (studi kasus produk baru indosat mentari) = The effects of customer perceived value brand image and switching costs on intention to use case study new product indosat mentari / Hari Zainuddin Rasyid

Pengaruh citra celebrity endorser pada brand image terhadap purchase decision : studi kasus endorser Ariel "Noah" pada produk XL Bebas = Influence celebrity endorsement image in brand image towards purchase decision : case study endorser Ariel "Noah" on XL Bebas