Limbong, Farida Meity Romauli
Pengaruh persepsi konsumen atas produk, distribusi, dan harga terhadap citra merek dalam membangun ekuitas merek : studi kasus Produk Suzuki Ertiga) = The influence of customer perception on product place and price to brand image in building brand equity : case study Suzuki Ertiga / Farida Meity Romauli Limbong
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Tesis Membership
Dwira Sena Adila
Analisis pengaruh store atmosphere terhadap consumer behavioral responses. Studi kasus: TM bookstore = Analysis of store atmosphere effect on consumer behavioral responses. Case study: TM bookstore
2017
 UI - Skripsi Membership
Hanif Muhammad Raihan
Pengaruh Consumer-consumer dan Consumer-brand Interaction terhadap Brand Engagement dan Behavioral Intenion = The Impact of Consumer-consumer and Consumer-brand Interaction Towards Brand Engagement and Behavioral Intention
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Skripsi Membership
Emirsyah Irsan
The Influence of Consumer CSR Knowledge on Green Purchase Behavior: Case Study of Young Consumers in Indonesia = Pengaruh Pengetahuan CSR Konsumen terhadap Perilaku Pembelian Produk Hijau: Studi Kasus pada Konsumen Muda di Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2024
 UI - Skripsi Membership
Yudhistira Nurpatria
Analisis pengaruh scanlation terhadap pembelian manga terjemahan studi kasus mahasiswa universitas indonesia = Analysis of the effect of scanlation on the purchase of translated manga a case study on students of university of indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Skripsi Membership