Analisis pengaruh brand placement acceptance terhadap sikap dan perilaku persepsi pengguna samsung dan non samsung = Analysis of effect of brand placement acceptance on attitudes and behavior samsung smartphone user and non user perception

Pengaruh atribut produk terhadap loyalitas pelanggan : studi pada pengguna Samsung Galaxy's Advance untuk Samsung seri Galaxy = The effect of product atributes toward customer loyalty : study on Samsung Galaxy's Advance users for Samsung Galaxy series

Analisis Equity Drivers, Customer-Based Brand Equity, dan Customer Loyalty di dalam industri Hypermarket : studi kasus Hypermarket Carrefour = Analysis of Equity Drivers, Customer-Based Brand Equity, and Customer Loyalty in Hypermarket industry : study case Hypermarket Carrefour

Analisis pengaruh sosial dari Brand Community : studi kasus Komunitas BMW Car Club of Indonesia = The social influence of brand community : case study BMW Car Club of Indonesia

Peranan identifikasi pelanggan terhadap merek dalam membangun Brand Relationship : studi kasus Mac Cosmetics = The role of customer brand identification in building Brand Relationships : case study Mac Cosmetics