Adji Suntoro, supervisor
Pengaruh variasi elemen Electronic Word-of-Mouth positif terhadap sikap merek pada pengguna bus TransJakarta = The effect of positive Electronic Word-of-Mouth element variation towards TransJakarta bus users brand attitude
Fakultas Psikologi Universitas Indonesia, 2015
 UI - Skripsi (Membership)
Ansharullah
Pengaruh electronic word of mouth positif terhadap dimensi sikap merek pada pengguna transjakartatm = The effect of positive electronic word of mouth toward brand attitude s dimension on transjakartatm user
Fakultas Psikologi Universitas Indonesia, 2015
 UI - Skripsi (Membership)
Fauzia Nashiha
Pengaruh Electronic Word of Mouth (e-WOM) di media sosial terhadap reputasi PT. Go-Jek Indonesia = The effect of Electronic Word of Mouth (e-WOM) in social media on the reputation of PT. Go-Jek Indonesia
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2015
 UI - Skripsi (Membership)
Dinar Shafati Rahayu
Menguji pengaruh variasi electronic word of mouth positif terhadap persepsi kualitas pengguna bus transjakarta citra merek sebagai moderator = Examining the effects variations of positive electronic word of mouth toward perceived quality of transjakarta's users moderated by brand image
Fakultas Psikologi Universitas Indonesia, 2015
 UI - Tesis (Membership)
Erik
Pengaruh variasi elemen electronic word-of-mouth positif terhadap intensi menggunakan bus Transjakarta pada potential user: citra merek sebagai moderator = Effect of variations element electronic word-of-mouth positive of intention by bus Transjakarta on potential: users brand image as moderator
Fakultas Psikologi Universitas Indonesia, 2015
 UI - Tesis (Membership)