Novely Siswaningsih
Pengaruh interaksi pengguna media sosial terhadap brand awareness dan purchase intention : studi kasus instagram nyx cosmetics = The impact of user interactions in social media on brand awareness and purchase intention : the case of instagram of nyx cosmetics /
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015
 UI - Skripsi (Membership)
Mabrur Herzaridano
Analisis pengaruh smartwatch product category characteristics terhadap brand extension attitude studi kasus samsung galaxy gear = The analysis of effects of smartwatch product category characteristics toward brand extension attitude samsung galaxy gear case study / Mabrur Herzaridano
2015
 UI - Skripsi (Membership)
Apsari Anindyajati
Pengaruh brand personality terhadap repurchase intention pada merek pakaian uniqlo pada mahasiswa program sarjana dan vokasi di Universitas Indonesia Depok = The effect of brand personality towards repurchase intention on uniqlo fashion brand on Universitas Indonesia Depok undergraduate and vocational students / Apsari Anindyajati
2015
 UI - Skripsi (Membership)
Beryl Masdiary
Analisis peran corporate branding dalam pembentukan nation branding (studi kasus service excellence pada strategi quantum leap PT Garuda Indonesia (Persero)) = Analysis of corporate branding s role in formation of nation branding (case study service excellence of quantum leap strategy PT Garuda Indonesia (Persero) / Beryl Masdiary
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2015
 UI - Tesis (Membership)
Soraya Medina Ruza
Peran Internal Branding dalam Membangun Brand Identity di Perguruan Tinggi: Studi pada Universitas Abdurrab = Internal Branding Process on Building Brand Identity at Abdurrab University
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Tesis (Membership)