Effect of product attribute beliefs on consumer value and repurchase intention: case study of RTD tea in Indonesia = Pengaruh keyakinan atribut produk terhadap nilai konsumen dan niat pembelian kembali: studi kasus teh RTD di Indonesia

Analisis Peran Dimensi Homophily, Keterikatan Emosional, dan Keahlian terhadap Persepsi Konsumen terkait Popularitas Vlogger dan Perilaku Pembelian = Analysis of the Role of Homophily Dimensions, Emotional Attachment, and Expertise on Consumer’s Perception of Vlogger’s Popularity and Purchase Behavior

Analisis pengaruh ideal self-congruence dan emotional brand attachment terhadap perilaku konsumen: compulsive buying, brand loyalty, dan external trash-talking: studi pada produk-produk fashion = The impact of ideal self-congruence and emotional brand attachment toward consumer's behavior: compulsive buying, brand loyalty, and external trash-talking: study on fashion products

Analisis Faktor-Faktor yang Mempengaruhi Emotional Attachment, Vloggers Popularity, dan Purchase Intention Pemirsa terhadap Produk Kecantikan yang ditampilkan dalam Vlog (Studi Kasus : Beauty Vlogger Tasya Farasya) = Analysis Factors that Influence Emotional Attachment, Vloggers Popularity, and Viewers Purchase Intention of Beauty Products displayed in the Vlog (Case Study : Beauty Vlogger, Tasya Farasya)

Analisis pengaruh interaksi di media sosial terhadap emotional attachment, brand relationship quality, dan word of mouth pada musisi Indie dalam negeri = Analyzing the effect of social media interaction on emotional attachment brand relationship quality and word of mouth on local Indie musician