Mohammad Iman Alamsyah
Analisis hubungan aliansi merek lintas negara terhadap sikap konsumen terhadap aliansi merek = Analysis of the effect of cross border brand alliances on attitude toward brand alliance
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Tesis Membership
Benedicta Krismahadevi
Analisa Brand Gucci = Brand Analysis of Gucci
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
 UI - Tugas Akhir
Rakhmania Anindhita Pithaloka
Analisis pengaruh interaktivitas user pada komunitas online brand dalam membangun brand love melalui mediasi identitas sosial = Analysis on effect of user interactivity in virtual brand community to build brand love mediated by social identity
2017
 UI - Tesis Membership
Aisyah
Analisis pengaruh halal brand personality dan brand experience terhadap brand prestige, brand trust, customer satisfaction, dan brand loyalty pada merek halal. Studi kasus: Produk perawatan pria kahf = Analysis of halal brand personality and brand experience on brand prestige, brand trust, customer satisfaction, and brand loyalty on halal brand. Study case: Men personal care brand kahf.
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2021
 UI - Skripsi Membership
Dewi Suryani
Perbandingan pengelolaan merek private label premium fresh choice dengan ARO
2008
 UI - Tesis Membership