Simatupang, Batara M.
Customer relationship management (CRM) & customer intelligence pada industri perbankan
Manajemen Usahawan Indonesia, 2003
 Artikel Jurnal
Teddy O.H. Prasetyono
Pengaruh AstraWorld sebagai Customer Relationship Management (CRM) terhadap loyalitas pelanggan Astra Motor Grup = The effect of Astra world as a customer Relationship Management (CRM) to the customer loyalty of Astra Motor Grup
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2011
 UI - Tesis Open
Cunningham, Michael J.
Customer relationship management
Capstone, 2002
 Buku Teks
Diana Syahriyanti
Meningkatkan Kepuasan dan Loyalitas Pelanggan melalui Pengalaman Pelanggan dan Kepercayaan di Industri Perbankan : Melalui e-CRM dengan Kerangka Stimulus - Organism - Response = Enhancing Customer Satisfaction and Loyalty Through Customer Experience and Trust in Banking Industry : Utilizing e-CRM with Stimulus - Organism - Response Framework
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2025
 UI - Tesis Membership
Gabrielle Angela Christie
Evaluasi strategi customer relationship management oleh PT Bank IAN = Evaluation of customer relationship management strategy by PT Bank IAN
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Tugas Akhir