Simatupang, Batara M.
Customer relationship management (CRM) & customer intelligence pada industri perbankan
Manajemen Usahawan Indonesia, 2003
 Artikel Jurnal
Teddy O.H. Prasetyono, supervisor
Pengaruh AstraWorld sebagai Customer Relationship Management (CRM) terhadap loyalitas pelanggan Astra Motor Grup = The effect of Astra world as a customer Relationship Management (CRM) to the customer loyalty of Astra Motor Grup
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2011
 UI - Tesis (Open)
Cunningham, Michael J.
Customer relationship management
Capstone, 2002
 Buku Teks
Gabrielle Angela Christie
Evaluasi strategi customer relationship management oleh PT Bank IAN = Evaluation of customer relationship management strategy by PT Bank IAN
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Tugas Akhir
Wira Perdana
Kesesuaian fitur aplikasi CRM terhadap proses bisnis CRM pada UKP toko buku berdasarkan framework based on theory of CRM
Fakultas Ilmu Komputer Universitas Indonesia, 2007
 UI - Skripsi (Membership)