Solomon, Michael R.
Consumer behavior : Buying, having and being
Pearson - Prentice Hall, 2009
 Buku Teks
Soloman, Michael R.
Consumer behavior: buying, having and being
Prentice-Hall, 2009
 Buku Teks
Soloman, Michael R.
Consumer behavior: buying, having and being
Pearson, 2013
 Buku Teks
Hawkins, Del I.
Consumer behavior: building marketing strategy
McGraw-Hill, 2014
 Buku Teks
Dwinanda Hartawan S.
Analisa pasar dan perilaku konsumen terhadap mutu produk D dari PT Kiwi Indonesia
Fakultas Teknik Universitas Indonesia, 1994
 UI - Skripsi Membership