Kotler, Philip
Principles of marketing
2001
 Multimedia
Clark, Fred E.
Principles of marketing
Macmillan, 1947
 Buku Teks SO
Kotler, Philip
Principles of marketing
Prentice-Hall, 1996
 Buku Teks SO
Kotler, Philip
Principles of marketing
Prentice-Hall, 2001
 Buku Teks SO
Kotler, Philip
Principles of marketing
Prentice-Hall, 1999
 Buku Teks SO