Erik
Pengaruh variasi elemen electronic word-of-mouth positif terhadap intensi menggunakan bus Transjakarta pada potential user: citra merek sebagai moderator = Effect of variations element electronic word-of-mouth positive of intention by bus Transjakarta on potential: users brand image as moderator
Fakultas Psikologi Universitas Indonesia, 2015
 UI - Tesis (Membership)
Dinar Shafati Rahayu
Menguji pengaruh variasi electronic word of mouth positif terhadap persepsi kualitas pengguna bus transjakarta citra merek sebagai moderator = Examining the effects variations of positive electronic word of mouth toward perceived quality of transjakarta's users moderated by brand image
Fakultas Psikologi Universitas Indonesia, 2015
 UI - Tesis (Membership)
Mohamad Ario Susanto
Analisis pengaruh dimensi electronic word of mouth (intensitas, pendapat positif, pendapat negatif, konten terhadap keputusan pembelian remaja (objek penelitian: es krim aice) = Analysis the effect of electronic of word of mouth dimensions intensity, content, positive valence, negative valence towards teens in purchase intention (research object: aice ice cream) / Mohamad Ario Susanto
2018
 UI - Tesis (Membership)
Peranginangin, Gerha Jayamala
Pengaruh electronic word-of-mouth ewom terhadap brand attitude dan purchase intention pada beauty box Indonesia = The effect of electronic word of mouth ewom on brand attitude and purchase intention case study beauty box Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
 UI - Tesis (Membership)
Si Agung Candra Arum Sari Dewi
Pengaruh Electronic Word Of Mouth, Persepsi Risiko, dan Citra Destinasi Terhadap Niat Berkunjung Ke Pulau Bali Pasca Pandemi COVID-19 = The Effect of Electronic word of mouth (eWOM), Perceived Risk, Destination Image on Visit Intention to Bali Island Post COVID-19
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2023
 UI - Tesis (Membership)