Berry Dhiyashavana
Analisis faktor-faktor yang mempengaruhi sikap konsumen terhadap mobile application display advertising = Analysis of factors affecting consumer attitude toward mobile application display advertising
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
 UI - Tesis Membership
Rizki Ramadhan
Penerimaan mobile advertising oleh pengguna smartphone di Indonesia = Acceptance of mobile advertising by Indonesian smartphone users
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
 UI - Tesis Membership
Iqbal Amrullah
Faktor penerimaan oleh pengguna telekomunikasi seluler terhadap iklan SMS berbasis lokasi = An analysis acceptance factors by cellular user toward text message location based advertisement
Fakultas Hukum Universitas Indonesia, 2016
 UI - Tesis Membership
Muhammad Alfa Haekal
Pengaruh evaluasi berbasis teknologi, evaluasi berbasis emosi dan kredibilitas pada tanggapan terhadap iklan mobile dengan pengalaman pengguna sebagai variabel moderasi = The Effect of technology based evaluations, emotion based evaluations and credibility in response to mobile ads with user experience as moderating variable
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Skripsi Membership
Kukung Kurniawan
Pengaruh variasi kategori produk pada jam tayang iklan terhadap pencapaian click through rate banner iklan mobile = The effect of variations in type of product on showtimes ads to click through rate achievement of mobile ads banner
Fakultas Teknik Universitas Indonesia, 2016
 UI - Tesis Membership