Destra Rahmayadi
Analisis pengaruh komunitas merek berbasis media sosial terhadap loyalitas merek studi kasus Air Asia = The impact of brand community based social media on brand loyalty analysis case study Air Asia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi (Membership)
Winson Widjaja
Analisis pengaruh brand community terhadap brand identificarion dan brand commitment : studi kasus komunitas Honda Brio = Analysis of brand community's influence towards brand identification and brand commitment : case of honda brio community
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Skripsi (Membership)
Taufik Ghafur
Analisis pengaruh komunitas merek yang berbasis media sosial terhadap brand community markers, value creation practices, kepercayaan merek dan loyalitas merek (studi kasus twitter PT. Bank Negara Indonesia) = Analysis effects of social media based brand communities on brand community markers, value creation practices, brand trust and brand loyalty (case study twitter of PT. Bank Negara Indonesia)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Skripsi (Membership)
Adhi Kurniawan Poer Utomo
Pengaruh komunitas merek di media sosial terhadap penanda komunitas, penciptaan nilai, kepercayaan merek, dan loyalitas merek, studi kasus : Komunitas Merek BlackBerry Indonesia = The effects of social media based brand communities on brand community markers, value creation practices, brand trust, and brand loyalty, case study: BlackBerry Indonesia Brand Community
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi (Membership)
Marpaung, Agus Hamonangan
Analisis pengaruh identifikasi diri kepuasan partisipasi dan promosi anggota komunitas terhadap loyalitas merek yang dibangun dalam komunitas virtual (Studi kasus pada Komunitas Virtual ID-Android) = The analysis on effects of self identification satisfaction participation and promotion for community members to build brand loyalty in a virtual community (Case study on Virtual Community of ID-Android) / Agus Hamonangan Marpaung
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Skripsi (Membership)