Tamara Benardin Jordanus
Investigating the mediating effect of a company's sexual harassement case on its brand popularity-case study grab = Menyelidiki efek mediasi dari kasus pelecehan seksual perusahaan terhadap perebutan studi kasus popularitas merek
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
 UI - Skripsi (Membership)
Aji Bhaskara
Pengaruh dimensi employer branding dengan moderasi self esteem terhadap intention to quit gen Y (studi kasus pada industri jasa keuangan dan asuransi serta informasi dan komunikasi) = The influence of employer branding dimensions to intention to quit with self esteem moderation case study in financial services and insurance and information and communication industries
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Tesis (Membership)
Hasan Izzuddin
Fenomena Blanding Sebagai Strategi Rebranding Brand Fashion Mewah di Era Modern (Studi Terhadap Brand Fashion Mewah: Balmain, Burberry, Balenciaga) = The Blanding Phenomenon as a Rebranding Strategy for Luxury Fashion Brands in the Modern Era (Study of Luxury Fashion Brands: Balmain, Burberry, Balenciaga)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2022
 UI - Makalah dan Kertas Kerja
Riandra Khairina
Pengaruh brand knowledge dan brand relationship terhadap behavioral outcome pada konsumen remaja di Jakarta : studi kasus sepatu Vans = The influence of brand knowledge and brand relationship toward behavioral outcomes of adolescent consumers in Jakarta : case study Vans shoes
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Tesis (Membership)
Miranda Margareth Cecilia
Analisis pengaruh advertising dan sales promotion terhadap brand equity studi pada LA Senza Indonesia = The influence of advertising and sales promotion towards brand equity study case LA Senza Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
 UI - Tesis (Membership)