Analisis perilaku pelanggan kedai kopi internasional dalam melakukan variety seeking pada kedai kopi lokal melalui pengaruh kejenuhan, persepsi kualitas, dan kepuasan = Analysis of international chained coffee shop patrons variety seeking behavior towards local coffee shops through satiation perceived quality and satisfaction effect

Analisis perilaku konsumen kedai kopi berdasarkan pemetaan persepsi: studi kasus Kedai Kopi Sulastri Kopi = Coffee shop consumer behavior analysis using perceptual mapping: case study of Sulastri Kopi Coffee Shop

Perilaku Konsumen pada Modest Fashion Brand di Indonesia: Peran Mediasi dari Kredibilitas dan Religiusitas Social Media Influencer dan Peran Moderasi dari Hedonic Value terhadap Brand Attitude dan Purchase Intention = Consumer Behavior of Modest Fashion Brand in Indonesia: The Mediating Role of Social Media Influencer’s Credibility and Religiosity and The Moderating Role of Hedonic Value on Brand Attitude and Purchase Intention

Consumer behavior : building marketing Strategy

Understanding The Drivers of Consumers Intention to Use and Recommending Behavior: A Study of Over-the-Top Video Streaming Services Using UTAUT2 Model = Memahami Pendorong Niat Konsumen untuk Menggunakan dan Perilaku Merekomendasikan: Studi tentang Layanan Streaming Video Over-the-Top Menggunakan Model UTAUT2