M. Naufal Yazid
Pengaruh country of origin terhadap purchase intention melalui perceived quality produk jam tangan merek Swatch asal negara Switzerland = The influence of country of origin on purchase intention through perceived quality the watches product of Swatch brand from country of Switzerland
Universitas Indonesia, 2016
 UI - Skripsi (Membership)
Andres Josia Agadiva
Pengaruh country of origin terhadap minat beli smartphone realme di Jakarta = The influence of country of origin toward purchase intention of realmeā€™s smartphone product in Jakarta
Fakultas Ilmu Administrasi Universitas Indonesia, 2020
 UI - Skripsi (Membership)
Septianto Dimas Pratama
Pengaruh negara asal terhadap minat beli telepon pintar Xiaomi = The influence of country of origin toward purchase intention of smartphone Xiaomi
Universitas Indonesia, 2016
 UI - Skripsi (Membership)
Silitonga, Cynthia Permata br
Pengaruh country of origin terhadap consumer purchase intention melalui brand image dan brand evaluation pada target konsumen skincare Laneige di Jakarta = The effect of country of origin towards consumer purchase intention through brand image and brand evaluation on Laneige skincare target consumer in Jakarta
Fakultas Ilmu Administrasi Universitas Indonesia, 2021
 UI - Skripsi (Membership)
Lutfi Zulfita Firdausi
Pengaruh karakteristik audience terhadap brand attitude dan purchase intention pada product placement dalam video musik = The impact of audience characteristics on brand attitude and purchase intention on product placement in music video
Fakultas Ekonomi dan Bisnis Universitas Indonesia , 2019
 UI - Skripsi (Membership)