Fahd Afkar Hakiki
Pengaruh citra toko dan kualitas pelayanan terhadap intensi pembelian kembali produk private label : studi kasus: produk private label Indomaret = The effect of store image and service quality on repurchase intention for private label brands : case study private label brand of Indomaret
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi (Membership)
Meta Andriani
Pengaruh Store Image dan Service Quality terhadap Private Label Brand Image dan Purchase Intention : studi kasus 7-Eleven = The effect of Store Image and Service Quality on Private Label Brand Image and Purchase Intention : 7-Eleven case study / Meta Andriani
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2012
 UI - Tesis (Membership)
Lie Mikhail Efferin
Pengaruh dari iklan komparatif terhadap brand attitude dan brand image pada merek mobil mewah = The effect of comparative advertising towards the brand attitude and brand image of luxury cars
Fakultas Eknonomi dan Bisnis Universitas Indonesia, 2018
 UI - Tesis (Membership)
Anggun Dian Puspita
Analisis pengaruh citra toko (store image) terhadap ekuitas merek toko (store brand equity) pada produk elektronik Carrefour bermerek Bluesky : studi kasus konsumen Carrefour yang berdomisili di wilayah Jakarta = Analysis of the store image influence towards the store brand equity for bluesky branded electronic product of carrefour : case study the Carrefour consumer domicilied in Jakarta
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi (Membership)
Andriesty Kusumaningrum
Pengaruh brand image L’Oréal terhadap minat beli produk L’Oréal men expert : studi pada konsumen pria di Jakarta = The influence of L’Oréal brand image towards the purchase intention of L’Oréal men expert product : study of men in Jakarta
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2013
 UI - Skripsi (Membership)