Analisis pembentukan ekuitas merek the goods dept berdasarkan customer experience = Goods dept brand equity analysis based on customer experience

Penerapan doktrin Trademark Dilution dalam perlindungan terhadap merek terkenal di Amerika Serikat, Inggris, dan Indonesia = Application of Trademark Dilution doctrine in the protection of Well-known brands in United States, United Kingdom, and Indonesia

Perlindungan dilution pada sengketa merek terkenal ditinjau dari undang-undang nomor 20 tahun 2016 tentang merek dan indikasi geografis = Dilution protection of the well known mark disputes reviewed from law no 20 of 2016 concerning trademark and geographical indication / Gilang Hartika Evani

Analisis perhitungn CBBE (Customer Based Brand Equity) Coffee House pada segmen konsumen SES AB di Jakarta : studi kasus Starbucks dan 5 Kompetitornya

Pengaruh customer experience terhadap loyalitas word of mouth dan customer satisfaction pada pengguna internet banking = The impact of customer experience to loyalty to word of mouth and customer satisfaction of internet banking users