Analisis variabel - variabel yang mempengaruhi penerimaan konsumen akan iklan dalam aplikasi smartphone = Analysis of variables influencing consumers acceptance of in app mobile advertising

Kesiapan pengguna telepon seluler terhadap penerimaan mobile advertising di Indonesia : studi kasus : pengguna telepon seluler di Jakarta dan Pontianak = Readiness of mobile cellular user against acceptance of mobile advertising in Indonesia : case study : mobile cellular user Jakarta and Pontianak

Penerimaan pembayaran mobile di Indonesia = Perceived mobile payment acceptance in Indonesia

Bagaimana norma sosial memiliki pengaruh terkuat dibandingkan faktor lain pada penerimaan targeted mobile advertising = Way of social norm give effect toward the acceptance of targeted mobile advertising is stronger compared to other factors

Model penerimaan teknologi augmented reality sebagai media komunikasi pemasaran (studi kasus penerimaan iButterfly oleh pengguna Smartphone) = Augmented reality technology acceptance model as media marketing communication (case studies the acceptance of iButterfly to Smartphone user)