Analisis faktor faktor yang mempengaruhi penerimaan pengguna perangkat mobile terhadap mobile advertising = Analysis of factors influencing mobile device users acceptance toward mobile advertising

Analisis variabel - variabel yang mempengaruhi penerimaan konsumen akan iklan dalam aplikasi smartphone = Analysis of variables influencing consumers acceptance of in app mobile advertising

Kesiapan pengguna telepon seluler terhadap penerimaan mobile advertising di Indonesia : studi kasus : pengguna telepon seluler di Jakarta dan Pontianak = Readiness of mobile cellular user against acceptance of mobile advertising in Indonesia : case study : mobile cellular user Jakarta and Pontianak

Penerimaan pembayaran mobile di Indonesia = Perceived mobile payment acceptance in Indonesia

Bagaimana norma sosial memiliki pengaruh terkuat dibandingkan faktor lain pada penerimaan targeted mobile advertising = Way of social norm give effect toward the acceptance of targeted mobile advertising is stronger compared to other factors