Cintantya Sotya Ratri
Etnosentrisme konsumen : studi pada konsumen merk lokal Indonesia di Bandung = Indonesian young consumer ethnocentrism of fashion local brand : study of Indonesian local brand consumer in Bandung
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2014
 UI - Skripsi Membership
Annisa Ana Yunira
Consumer Online Purchase Behavior of Local Fashion Clothing Brands: The Indonesian Context = Perilaku Pembelian Online Konsumen Merek Pakaian Fashion Lokal: Konteks Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Skripsi Membership
Alma Zhafira Pramusita
Perilaku Pembelian Konsumen Wanita Merek Indie Fashion Lokal = Buying Behaviour of Local Indie Fashion Brand’s Female Consumers
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia , 2020
 UI - Skripsi Membership
Hana Ria Ramadhan
Analisis Pengaruh Social Media Influencer Attributes terhadap Followers' Attitude dan Brand Link Click Behavior pada Brand Fashion Lokal di Jabodetabek = Analyzing the Influence of Social Media Influencer's Attributes toward Followers' Attitude and Brand-Link Click Behavior on Local Brand Fashion in Jabodetabek
Fakultas Ekonomi Dan Bisnis Universitas Indonesia, 2024
 UI - Skripsi Membership
Maulati Aziza Zain
Peran Elemen Marketing 4.0, Kepuasan, Intensi Kesetiaan dan Preferensi Merek Religius Konsumen Wanita Muslim Indonesia pada Merek Fashion Muslim Lokal = The Role of Marketing 4.0 Elements, Customer Satisfaction, loyalty Intentions and Religious Brand Preference among Indonesian Muslim Woman Consumers of Local Modest Fashion Brands
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Tesis Membership